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eWOM on instagram through beauty influencers: a study of content marketing strategies adopted by selected beauty brands/

Gomes, Anne Cynthia.

eWOM on instagram through beauty influencers: a study of content marketing strategies adopted by selected beauty brands/ Anne Cynthia Gomes. - Kolkata SXUK 2024 - 74p.

Degree of Master of Arts in Mass Communication Dept.

Reg No: XK01-2112-0774-22
CIN No: 22-001-01-02-0003

Subjects--Topical Terms:
Brand Marketing Strategies

Dewey Class. No.: 658.8 / GOM(EWO)

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