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Advertising, Brands and Consumer Behaviour : The Indian Context

Kumar, S. Ramesh

Advertising, Brands and Consumer Behaviour : The Indian Context by S. Ramesh Kumar, Anup Krishnamurhty - Noida Pearsn c2024 - v.p. 23 cm.

Includes index

ISBN: 9788119896240 530.00

Subjects--Topical Terms:
PHD
MANAGEMENT
CONSUMER BEHAVIOR

Dewey Class. No.: 658.8342 / KUM(ADV)

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