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Marketing Research : an applied orientation

Malhotra, Naresh K

Marketing Research : an applied orientation by Naresh K. Malhotra, Satyabhushan Das - 7th ed. - U.P. Pearson c2019 - xxxiii; 958 p. PB. 27 cm.

Includes bibliographical references and index

ISBN: 9789361594489 1000.00

Subjects--Topical Terms:
PHD
MANAGEMENT
MARKET RESEARCH

Dewey Class. No.: 658.83 / MAL(MAR)Ed7

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