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Business analytics : appliations to consumer marketing

Kuruganti, Sandhya

Business analytics : appliations to consumer marketing Sandhya Kuruganti, Hindol Basu - Chennai McGraw Hill c2015 - 716p. H.B.

includes index

ISBN: 9789351341598 1299.00

Subjects--Topical Terms:
Data Analysis/Management Sciences for Business

Dewey Class. No.: R 658.4033 KUR(BUS)

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