Crisis communication and crisis management :
John, Burton St.,
Crisis communication and crisis management : an ethical approach / Burton St. John III, Yvette E. Pearson. - 1 online resource (208 pages) : illustrations
Includes bibliographical references and index.
Crisis Communication and Crisis Management: An Ethical Approach is the only text on the market to provide students with the integration of ethical inquiry into the fundamentals of crisis communication. Authors Burton St. John III and Yvette E. Pearson combine comprehensive coverage of the key skills, concepts, and theories of crisis communication with an extensive collection of contemporary case studies, giving students a strong understanding of the essential role that communicators play in moments of crisis. Students are encouraged to build upon their communication and ethical decision making skills using a variety of stakeholder inventories, hypothetical scenarios, discussion questions, and professional profiles. Students will also gain exposure to a mixture of discrete and ongoing crises, preparing them to manage both one-time crises and continuing crises.
9781544359984 (ebook) : No price
Communication in crisis management.
Crisis management.
HD49.3 / .S72 2017
363.348068
Crisis communication and crisis management : an ethical approach / Burton St. John III, Yvette E. Pearson. - 1 online resource (208 pages) : illustrations
Includes bibliographical references and index.
Crisis Communication and Crisis Management: An Ethical Approach is the only text on the market to provide students with the integration of ethical inquiry into the fundamentals of crisis communication. Authors Burton St. John III and Yvette E. Pearson combine comprehensive coverage of the key skills, concepts, and theories of crisis communication with an extensive collection of contemporary case studies, giving students a strong understanding of the essential role that communicators play in moments of crisis. Students are encouraged to build upon their communication and ethical decision making skills using a variety of stakeholder inventories, hypothetical scenarios, discussion questions, and professional profiles. Students will also gain exposure to a mixture of discrete and ongoing crises, preparing them to manage both one-time crises and continuing crises.
9781544359984 (ebook) : No price
Communication in crisis management.
Crisis management.
HD49.3 / .S72 2017
363.348068