St. Xavier's University, Kolkata
Fr. Arrupe Central Library
Online Public Access Catalogue

Perception of Neuromarketing

Das, Navnil.

Perception of Neuromarketing submitted by Navnil Das, under the guidance of Prof. Dr. Monirul Islam - kolkata St. Xavier's University 2022 April - 44p. charts

1. Introduction
1.1 Objectives
1.2 Definitions of Neuromarketing
1.3 history of neuromarketing
1.4. neuromarketing measuring techniques
1.5. major advantages of neuromarketing
1.6 major disadvantages of neuromarketing
1.7. ethical implications
1.8 code of conduct


Neuromarketing

658.80019 / DAS(PER)
St. Xaviers University, Kolkata
St. Xavier's University, Kolkata ,Action Area III B, New Town, Kolkata - 700 160


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