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Premium Subscription models on digital platforms and their effect on consumer behaviour

Ruia, Kushal.

Premium Subscription models on digital platforms and their effect on consumer behaviour Kushal Ruia. - kolkata St. Xavier’s University 2023 - 63p.

In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Marketing

Subjects--Topical Terms:
Consumer Behaviour

Dewey Class. No.: 658.8342 / RUI(PRE)

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