St. Xavier's University, Kolkata
Fr. Arrupe Central Library
Online Public Access Catalogue

Now media : (Record no. 10110)

MARC details
000 -LEADER
fixed length control field 01586cam a22002658i 4500
005 - DATE & TIME
control field 20230814160646.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210121s2021 enk b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2020050570
020 ## - ISBN
International Standard Book Number 9780367897215
Price 6291.70
040 ## - CATALOGING SOURCE
Original cataloging agency S.X.U.K
041 ## - Language
Language English
082 00 - DDC NUMBER
Classification number R 384 MED(NOW)Ed4
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Medoff, Norman J,
245 10 - TITLE STATEMENT
Title Now media :
Sub Title the evolution of electronic communication /
Statement of responsibility Norman J. Medoff and Barbara K. Kaye.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc c2021
300 ## - PHYSICAL DESCRIPTION
Pages 436p.
Other Details P.B.
500 ## - GENERAL NOTE
General note Table of Contents<br/>Preface<br/><br/>Acknowledgments<br/><br/>Chapter 1. Opting Into ‘Now’ Media<br/><br/>Chapter 2. From Marconi to Mobile Listening.<br/><br/>Chapter 3. Television: From Analog to Digital to 8K<br/><br/>Chapter 4. Radio and Television Programs and Programming<br/><br/>Chapter 5. Interconnected by the Internet<br/><br/>Chapter 6. Social Media: Private Conversations in Public Places<br/><br/>Chapter 7 Digital Devices: Up Close, Personal, and Customizable<br/><br/>Chapter 8. XR: Inside of Media, Inside the Mind<br/><br/>Chapter 9. Advertising: From Clay Tablets to Digital Tablets<br/><br/>Chapter 10. Audience Measurement: Who’s Listening, Who’s Watching, Who’s Surfing?<br/><br/>Chapter 11. The Business of Entertainment and Media Ownership<br/><br/>Chapter 12. Working Behind the Scenes in Media<br/><br/>Chapter 13. Feature Films: 'The Movies'<br/><br/>Chapter 14. Personal and Social Influence of Media<br/><br/>Index
650 #0 - Subject
Subject Broadcasting
650 #0 - Subject
Subject Mass media
650 #0 - Subject
Subject Digital media
650 #0 - Subject
Subject Telecommunication
700 1# - Added Entry Personal Name
Added Entry Personal Name Kaye, Barbara K,
Relator Code auth.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Mass Communication Reference
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Copy Number Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan Reference St. Xavier's University, Kolkata St. Xavier's University, Kolkata Reference Section 08/14/2023 BHARAT BOOKS 6291.70 S.X.U.K   R 384 MED(NOW)Ed4 UC10069 08/14/2023 10069 08/14/2023 Mass Communication Reference
St. Xaviers University, Kolkata
St. Xavier's University, Kolkata ,Action Area III B, New Town, Kolkata - 700 160


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