Marketing Management (Record no. 2195)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00463nam a22001697a 4500 |
| 005 - DATE & TIME | |
| control field | 20180314162913.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180314b xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9789332587106 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | R 658.8 MAR |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| Sub Title | : Indian Cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson India education private limited |
| Date of publication, distribution, etc | c2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | Various pages |
| Other Details | P.B |
| 650 ## - Subject | |
| Subject | MARKETING MANAGEMENT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Serial Enumeration / chronology | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Reference Section | 02/23/2018 | S.X.U.K | S.X.U.K | R 658.8 MAR | UC208 | 03/14/2018 | 2752 | 03/14/2018 | Mass Communication Reference |