Modern marketing management (Record no. 275)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00526nam a22002057a 4500 |
| 005 - DATE & TIME | |
| control field | 20170713152519.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170713b xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9788185461311 |
| Price | 165 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.8 DAV(MOD)Ed7 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Davar, Rustom S. |
| 245 ## - TITLE STATEMENT | |
| Title | Modern marketing management |
| Statement of responsibility | Rustom S. Davar |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Universal Book Stall |
| Date of publication, distribution, etc | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 694p. |
| Other Details | PB |
| 650 ## - Subject | |
| Subject | MARKETING MANAGEMENT |
| 700 ## - Added Entry Personal Name | |
| Relator Code | auth. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Commerce Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type | Koha date last borrowed | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 07/12/2017 | 165.00 | 658.8 DAV(MOD)Ed7 | L1557 | 07/13/2017 | 1122 | 07/13/2017 | Commerce Books | |||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 07/12/2017 | 95.00 | 658.8 DAV(MOD)Ed7.C1 | L1558 | 07/13/2017 | 1123;C1 | 07/13/2017 | Commerce Books | |||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 07/12/2017 | 165.00 | 1 | 658.8 DAV(MOD)Ed7.C2 | L1559 | 05/17/2018 | 1124;C2 | 07/13/2017 | Commerce Books | 04/23/2018 | |||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 07/12/2017 | 95.00 | 658.8 DAV(MOD)Ed7.C3 | L1560 | 07/13/2017 | 1125;C3 | 07/13/2017 | Commerce Books | |||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 07/29/2017 | 165.00 | 1 | 658.8 DAV(MOD)Ed7.C4 | L2308 | 05/08/2018 | 1760;C4 | 09/13/2017 | Commerce Books | 04/23/2018 | S. X. U. K |