Global marketing (Record no. 5651)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00566nam a22002057a 4500 |
| 005 - DATE & TIME | |
| control field | 20210626150543.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210626b xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9780133545005 |
| Price | 2495 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.84 |
| Book Number | KEE(GLO) Ed8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J.; Green, Mark C |
| 245 ## - TITLE STATEMENT | |
| Title | Global marketing |
| Statement of responsibility | / by Warren j. Keegan & Mark C. Green |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xxii, 586p. |
| Other Details | P.B |
| 650 ## - Subject | |
| Subject | Global marketing |
| 650 ## - Subject | |
| Subject | Marketing Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Reference | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Reference Section | 04/05/2021 | Bharat Book Distributor | 2495.00 | R 658.84 KEE(GLO) Ed8 | UM513 | 06/26/2021 | 1882 | 06/26/2021 | MBA Referance |