Retailing : (Record no. 6983)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01499nam a22002177a 4500 |
| 005 - DATE & TIME | |
| control field | 20220606105838.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220606b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9788131704714 |
| Price | 699.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | R 658.87 COX(RET)Ed5 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cox, Roger |
| 245 ## - TITLE STATEMENT | |
| Title | Retailing : |
| Sub Title | an introduction / |
| Statement of responsibility | Roger Cox, Paul Brittain |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 348p |
| Other Details | P.B. |
| 500 ## - GENERAL NOTE | |
| General note | <br/>Table of Content<br/>Retailing and the consumer<br/>The retail industry<br/>Retail organizations<br/>Economics of retailing<br/>Grand strategies<br/>International retailing<br/>Retail planning and strategy<br/>Retailing research<br/>The retailing environments<br/>Consumer buying behaviour<br/>Segmentation<br/>The retail mix<br/>Store location<br/>Product decisions<br/>Buying<br/>Stock management<br/>Pricing<br/>Advertising<br/>Personal selling<br/>Sales promotion and public relations<br/>Atmosphere and layout<br/>Customer service decisions<br/>Administration<br/>General management<br/>Financial planning<br/>Human resources<br/>Property and location development<br/>Store management<br/>Technology in retailing<br/>Retailing and the law<br/>The future of retailing<br/>Salient Features<br/>Coverage of internet and online retailing<br/>New chapter on general management with a focus on the skills managers need to succeed<br/>New section on supply chain management<br/>Fully updated bibliography and list of retail trade associations<br/> |
| 650 ## - Subject | |
| Subject | RETAILING |
| -- | MARKETING |
| 700 ## - Added Entry Personal Name | |
| Relator Code | auth. |
| Added Entry Personal Name | Brittain, Paul |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | MBA Referance |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Reference | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Reference Section | 06/06/2022 | K.M. Enterprise | 699.00 | S.X.U.K | R 658.87 COX(RET)Ed5 | UM3227 | 06/06/2022 | 3227 | 06/06/2022 | MBA Referance | ||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 06/06/2022 | K.M. Enterprise | 699.00 | S.X.U.K | 658.87 COX(RET)Ed5 | M3228 | 06/06/2022 | 3228 | 06/06/2022 | MBA - Masters on Business Administration | ||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 06/06/2022 | K.M. Enterprise | 699.00 | S.X.U.K | 658.87 COX(RET)Ed5.C1 | M3229 | 06/06/2022 | 3229 | 06/06/2022 | MBA - Masters on Business Administration | ||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 06/06/2022 | K.M. Enterprise | 699.00 | S.X.U.K | 658.87 COX(RET)Ed5.C2 | M3230 | 06/06/2022 | 3230 | 06/06/2022 | MBA - Masters on Business Administration | ||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 06/06/2022 | K.M. Enterprise | 699.00 | S.X.U.K | 658.87 COX(RET)Ed5.C3 | M3231 | 06/06/2022 | 3231 | 06/06/2022 | MBA - Masters on Business Administration |