Social communication in advertising (Record no. 7209)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00649nam a22001937a 4500 |
| 005 - DATE & TIME | |
| control field | 20220729161615.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220729b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9781138094567 |
| Price | 4722 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | R 659.1042 SOC.Ed4 |
| 245 ## - TITLE STATEMENT | |
| Title | Social communication in advertising |
| Statement of responsibility | Williams Leiss; Stephen Kline; Sut Jhally; Jacqueline Botterill; Kyle Asquith |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York |
| Name of publisher, distributor, etc | Routledge |
| Date of publication, distribution, etc | c2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | ix, 431 |
| Other Details | P.B |
| 650 ## - Subject | |
| Subject | Advertising |
| 700 ## - Added Entry Personal Name | |
| Relator Code | auth. |
| Added Entry Personal Name | Leiss, Williams |
| -- | Kline, Stephen |
| -- | Jhally, Sut |
| -- | Botterill, Jacqueline |
| -- | Asquith, Kyle |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Mass Communication Reference |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Reference | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Reference Section | 07/29/2022 | Bindings | 4722.00 | R 659.1042 SOC.Ed4 | UC6961 | 07/29/2022 | 6961 | 07/29/2022 | Mass Communication Reference |