St. Xavier's University, Kolkata
Fr. Arrupe Central Library
Online Public Access Catalogue

Brands and the brain (Record no. 8054)

000 -LEADER
fixed length control field 00500nam a22001817a 4500
005 - DATE & TIME
control field 20221117093108.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221117b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9780143452614
Price 499
040 ## - CATALOGING SOURCE
Original cataloging agency S.X.U.K
041 ## - Language
Language English
082 ## - DDC NUMBER
Classification number 658.827
Book Number SAH(BRA)
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sahay, Arvind
245 ## - TITLE STATEMENT
Title Brands and the brain
Sub Title : How to Use Neuroscience to Create Impactful Brands
Statement of responsibility By Arvind. Saha
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harayana
Name of publisher, distributor, etc 2022
Date of publication, distribution, etc Penguin
300 ## - PHYSICAL DESCRIPTION
Pages 352 p.
650 ## - Subject
Subject PHD
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference PhD Management
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Copy Number Price effective from Koha item type
        Not For Loan Reference SXU PhD Library SXU PhD Library Reference Section 11/17/2022 Binding 499.00   R 658.827 SAH(BRA) 560 11/17/2022 560 11/17/2022 Reference PhD Management
St. Xaviers University, Kolkata
St. Xavier's University, Kolkata ,Action Area III B, New Town, Kolkata - 700 160


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