The role of social media influencers in influencing the consumer buying behavior (Record no. 8816)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00846nam a22002057a 4500 |
| 005 - DATE & TIME | |
| control field | 20230217145253.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230213b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | R 302.231 BHA(THE) |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bhattacharya, Sreeparna |
| 245 ## - TITLE STATEMENT | |
| Sub Title | : s study on fashion brands and influencers |
| Title | The role of social media influencers in influencing the consumer buying behavior |
| Statement of responsibility | Sreeparna Bhattacharya guided by Manali Bhattacharya |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Kolkata |
| Name of publisher, distributor, etc | St.Xavier's University |
| Date of publication, distribution, etc | c2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 57 p. |
| Other Details | H.B. |
| 500 ## - GENERAL NOTE | |
| General note | includes bibliography |
| 502 ## - Desertasion Note | |
| Desertasion Note | Registration No:XK01-2112-0037-0017,Mass Communication, MMR440J |
| Degree | Master of Arts, in Mass Communication |
| Name of the Department | Mass Communication |
| Year Of Degree | II,2019 |
| 650 ## - Subject | |
| Subject | Mass Communication |
| -- | Digital Media |
| 700 ## - Added Entry Personal Name | |
| Relator Code | guide |
| Added Entry Personal Name | Bhattachraya, Manali |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Project/Dissertation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Serial Enumeration / chronology | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Reference | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Reference Section | 02/13/2023 | Sreeparna Bhattacharya | S.X.U.K | R 302.23 BHA(THE) | UCPD37 | 02/13/2023 | SXUKPD37 | 02/13/2023 | Project/Dissertation |