Services Marketing (Record no. 9157)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00633nam a22002177a 4500 |
| 005 - DATE & TIME | |
| control field | 20230309101120.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230309b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9781944660598 |
| Price | 1695 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | S.X.U.K |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.8 WIR(SER)Ed9 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing |
| Sub Title | : People, Technology, Strategy |
| Statement of responsibility | Jochen Wirtz & Christopher Lovelock |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Chennai |
| Name of publisher, distributor, etc | World Scientific |
| Date of publication, distribution, etc | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xvii, 665 |
| Other Details | P.B |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 650 ## - Subject | |
| Subject | MARKETING MANAGEMENT |
| 700 ## - Added Entry Personal Name | |
| Relator Code | auth. |
| Added Entry Personal Name | Lovelock, Christopher |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Commerce Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Copy Number | Price effective from | Koha item type | Koha date last borrowed | Koha collection |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 03/09/2023 | Trio | 1695.00 | 658.8 WIR(SER)Ed9.C3 | L9138 | 03/09/2023 | 9138 | 03/09/2023 | Commerce Books | |||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 03/09/2023 | Trio | 1695.00 | 658.8 WIR(SER)Ed9.C2 | L9137 | 03/09/2023 | 9137 | 03/09/2023 | Commerce Books | |||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 03/09/2023 | Trio | 1695.00 | 658.8 WIR(SER)Ed9.C1 | L9136 | 03/09/2023 | 9136 | 03/09/2023 | Commerce Books | |||||||
| Dewey Decimal Classification | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Lending Section | 03/09/2023 | Trio | 1695.00 | 1 | 658.8 WIR(SER)Ed9 | L9135 | 04/05/2023 | 9135 | 03/09/2023 | Commerce Books | 03/27/2023 | |||||
| Dewey Decimal Classification | Not For Loan | St. Xavier's University, Kolkata | St. Xavier's University, Kolkata | Reference Section | 03/09/2023 | TRIO | 1695.00 | R 658.8 WIR(SER)Ed9 | UL9134 | 03/09/2023 | 9134 | 03/09/2023 | COMMERCE Reference | Reference |