About the author I-5
Preface I-7
Syllabus I-9

1
INTRODUCTION TO E-COMMERCE
1.0 Introduction to e-Commerce 1
1.1 Defining e-Commerce 2
1.2 Nature of e-Commerce 4
1.3 Characteristics of e-Commerce 5
1.4 Advantages of e-Commerce 6
1.5 Limitations of e-Commerce 12
1.6 Drivers of e-Commerce 16
1.7 Reasons for transacting online 20
1.8 Categories of e-Commerce 21
1.9 e-Commerce and e-Business 30
SUMMARY 32
QUESTIONS 33
2
TECHNOlOGY USED IN E-COMMERCE
2.0 Introduction 35
2.1 Internet 35
2.2 Thorld Thide Theb 41
I-11

CONTeNTS I-12
PAGe
2.3 Internet and ThThTh 44
2.4 Designing, Building and Launching e-Commerce Thebsite 45
2.5 Pure Online vs. Brick and Click Business 61
SUMMARY 61B
QUESTIONS 62
3
E-COMMERCE SECURITY AND CONTROlS
3.0 Introduction 64
3.1 Dimension of e-Commerce Security 65
3.2 Security Threats in e-Commerce environment 66
3.3 Need of e-Commerce Security 72
3.4 Security Controls 74
3.5 encryption 75
3.6 Digital Signature 81
SUMMARY 87
QUESTIONS 88
4
WEB DESIGNING
4.1 Understanding HTML 90
4.2 A simple HTML document 91
4.3 Heading and Paragraph 92
4.4 Attributes 94
4.5 Fonts 95
4.6 Tables 98
4.7 Lists 99
4.8 Forms 102
4.9 Images 105
4.10 HR tag or horizontal rule 106
4.11 Link Tag 106
4.12 Frames 108
4.13 Stylesheet 110
EXAMPlES 116
EXERCISES 120



CONTeNTS I-14



8
SECURITY AND lEGAl ASPECTS Of E-COMMERCE
8.0 Information Technology Act, 2000 and Information Technology Amendment Act, 2008

PAGe



208

8.1 Threats to e-Commerce 209
8.2 Security of Client and Service Providers 211

8.3 Cyber Laws - Relevant provisions of IT Act, 2000 and Adju- dication

213

SUMMARY 227
QUESTIONS 228