Mass communication theories : explaining origins, processes, and effects / Melvin L. DeFleur, Margaret H. DeFleur.
Material type: TextLanguage: English Publication details: New York Routledge c2022Edition: 2nd edDescription: 356p. P.BISBN: 9780367533533Subject(s): Mass mediaDDC classification: R 302.2301 DeF(MAS)Ed2Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Mass Communication Reference | St. Xavier's University, Kolkata Reference Section | Reference | R 302.2301 DeF(MAS) Ed2 C2 (Browse shelf (Opens below)) | 11916 | Not For Loan | UC11916 | |||
Mass Communication Reference | St. Xavier's University, Kolkata Reference Section | Reference | R 302.2301 DeF(MAS)Ed2 (Browse shelf (Opens below)) | S.X.U.K | 11565 | Not For Loan | UC11565 |
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R 302.23 SWA(MED) Media violence and aggression among adults : a correlational study | R 302.23 TUR(MED) Media audiences / is anybody watching ? | R 302.2301 DeF(MAS) Ed2 C2 Mass communication theories : explaining origins, processes, and effects / | R 302.2301 DeF(MAS)Ed2 Mass communication theories : explaining origins, processes, and effects / | R 302.2301 HAR(MED) C1 Media After Deleuze/ | R 302.2301 ROU The Routledge handbook of language and media / | R 302.23014 GUP(THE) The ultimate phenomena of trolling in new media : a study on media texts, keyboard armies and moral panics |
Table of Contents
INTRODUCTION
Chapter 1: SHAPING THE AMERICAN MASS MEDIA: AN OVERVIEW
Chapter 2: INTRODUCTION TO THE ORIGINS, NATURE, AND USES OF THEORIES
PART I: THE INTELLECTUAL FOUNDATIONS OF MEDIA STUDIES
Chapter 3: THE SCIENTIFIC METHOD AND THE SOCIAL CONSTRUCTION OF REALITY: THE CONTRIBUTIONS OF PHILOSOPHY
Chapter 4: PUBLIC OPINION AS SHAPED BY THE PRESS: THE CONTRIBUTION OF POLITICAL SCIENCE
Chapter 5: COGNITIVE PROCESSING: THE CONTRIBUTION OF PSYCHOLOGY
Chapter 6: THE CONCEPT OF MASS SOCIETY: THE CONTRIBUTION OF SOCIOLOGY
PART II: THE BEGINNINGS: EARLY THEORIES OF MASS COMMUNICATION
Chapter 7: JAMES BRYCE’S 19th CENTURY THEORY OF PUBLIC OPINION AND THE PRESS
Chapter 8: WALTER LIPPMAN’S 1920s THEORY OF UNINTENTIONAL NEWS
DISTORTION
Chapter 9: THE "MAGIC BULLET" THEORY OF UNIFORM EFFECTS
PART III: THEORIES OF MASS COMMUNICATION PROCESSES AND EFFECTS
Chapter 10: THE SELECTIVE AND LIMITED INFLUENCES THEORY
Chapter 11: THE TWO-STEP FLOW OF COMMUNICATION THEORY
Chapter 12: GATEKEEPING THEORY
Chapter 13: AGENDA-SETTING THEORY
Chapter 14: FRAMING THEORY
PART IV: THEORIES OF INFLUENCES ON INDIVIDUALS
Chapter 15: USES AND GRATIFICATIONS THEORY
Chapter 16: MODELING BEHAVIOR AND SOCIAL COGNITIVE THEORY
Chapter 17: SOCIAL EXPECTATIONS THEORY
PART V: THEORIES OF INFLUENCES ON SOCIETY AND CULTURE
Chapter 18: MEDIA-INFLUENCED DIFFUSION OF INNOVATION THEORY
Chapter 19: A THEORY OF AUDIENCE AND MEDIA DEPENDENCY ON POPULAR CULTURE
Chapter 20: CULTIVATION THEORY
Chapter 21: CRITICAL CULTURAL PERSPECTIVES: INTERPRETATIONS OF MEDIA INFLUENCES ON INDIVIDUALS AND SOCIETY
Chapter 22: ADDITIONAL THEORETICAL FORMULATIONS AND CONCEPTS
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