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Principles of Marketing Philip Kotler; Gary Armstrong & Sridhar Balasubramanian

By: Kotler, PhilipContributor(s): Armstrong, Gary Balasubramanian, Sridhar [auth.]Material type: Text

TextLanguage: English Publication details: New Delhi Pearson c2024Edition: 19th edDescription: 768 P.BISBN: 9781292449364Subject(s): PRINCIPLES OF MARKETINGDDC classification: R 658.8 KOT(PRI)Ed19

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
COMMERCE Reference	St. Xavier's University, Kolkata Reference Section	Reference	R 658.8 KOT(PRI)Ed19 (Browse shelf (Opens below))	11674	Not For Loan		UL11674

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Includes appendix, index, reference & glossary

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