Virtual reality in Advertising : a study on user experience and perception / Tannishta Dey ; guided by Dr. Harish Kumar
Material type:
TextLanguage: English Publication details: Kolkata: St. Xavier's University, 2025Description: 65pSubject(s): DDC classification: - R 659.1 DEY(VIR)
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Barcode | |
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St. Xavier's University, Kolkata Reference Section | Reference | R 659.1 DEY(VIR) (Browse shelf(Opens below)) | S.X.U.K | 700 | Not For Loan (Restricted Access) | UCPD700 |
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| R 659.1 BEL(ADV)Ed9.C1 Advertising and promotion | R 659.1 BHA(STU) A study on effectiveness of advertising on Coca-Cola | R 659.1 CHA(ADV) Advertising research | R 659.1 DEY(VIR) Virtual reality in Advertising : a study on user experience and perception / | R 659.1 DUT(IMP) Impact of online advertising on the purchasing behavior of young adults | R 659.1 GHO(INF) Influence of advertisement on food consumption & body image : a study on professional women | R 659.1 GOE(COM) A comparison of gender role portrayals in automobile advertisements broadcasted in India |
Reg. No. XK01-2112-0100-22 B.A. Mass Communication 2022-25
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