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Consumer behavior : bulding marketing strategy David L Mothersbaugh; Del I Hawjings, Susan Bardi Kleiser, Amit Mookerjee
Material type:
TextLanguage: English Publication details: Chennai McGraw Hill 2025Edition: 14th edDescription: 753p. P.BISBN: - 9789355321503
- R 658.342 CON.Ed14
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
COMMERCE Reference
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St. Xavier's University, Kolkata Reference Section | Reference | R 658.342 CON.Ed14 (Browse shelf(Opens below)) | S.X.U.K | 13763 | Not For Loan | UL13763 | |
Commerce Books
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St. Xavier's University, Kolkata Lending Section | 658.342 CON.Ed14 (Browse shelf(Opens below)) | S.X.U.K | 13764 | Available | L13764 | ||
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Commerce Books
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St. Xavier's University, Kolkata Lending Section | 658.342 CON.Ed14.C1 (Browse shelf(Opens below)) | S.X.U.K | 13765 | Available | L13765 |
Total holds: 0
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| R 658.315 SAH(EMP)C1 Employee Relations Management : Text and Cases | R 658.32 DEB(COM) Compensation Management : text & cases | R 658.322 MAR(STR) Ed10 Strategic compensation : a human resource management approach | R 658.342 CON.Ed14 Consumer behavior : bulding marketing strategy | R 658.38 MIS(HEA) Healthy high performance : unlocking business success through employee wellbeing | R 658.382 BIS(ANA) Analysing organisational stress and its perceived impacts on family dynamics : Narratives from Kolkata | R 658.382 MOR(PRE) Preventing accidents and illness at work |
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