Conceptualizing brand love and its constructing components: a study on alcoholic beverages by Venkatesh Mishra
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TextLanguage: English Publication details: Kolkata St. Xavier's University 2025Description: xi, 120 p. H.B. 30 cmSubject(s): DDC classification: - 658.8342 MIS(CON)
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St. Xavier's University, Kolkata Reference Section | Reference | R 658.8342 MIS(CON) (Browse shelf(Opens below)) | S.X.U.K | 1 | Not For Loan | SXUKT-34 |
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| R 658.8342 KUM(CON)Ed2 Consumer Behaviour : The Indian Context (Concepts and Cases) | R 658.8342 KUM(CON)Ed2 Consumer Behaviour : the Indian Context (Concepts and Cases) | R 658.8342 LOU(CON)Ed4 Consumer Behavior | R 658.8342 MIS(CON) Conceptualizing brand love and its constructing components: a study on alcoholic beverages | R 658.8342 MUK(COR) Correlational study between Consumer's emotional attachment brand loyalty among early adults / | R 658.8342 MUS(STU) A study on the consumer buying and consumption behavior with respect to toothpastes in India | R 658.8342 NAT(CON) The consumer revolution |
Includes bibliographical references
Registration No: XK01-1112-0028-20 Degree of Doctor of Philosophy in Management Management 2025
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