Strategic brand management building, measuring and managing brand equity Kevin Lane Keller; Ambi M.G. Parameswaran; Isaac Jacob
Material type: TextLanguage: English Publication details: Noida Pearson India education service pvt ltd 2017Edition: 4th edDescription: 586p PBISBN:- 978-93-325-4220-4
- 658.827 KEL(STR)Ed4
Item type | Current library | Call number | Vol info | Copy number | Status | Barcode | |
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MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C9 (Browse shelf(Opens below)) | S.X.U.K | 587;C9 | Available | M471 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C8 (Browse shelf(Opens below)) | S.X.U.K | 586;C8 | Available | M470 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C10 (Browse shelf(Opens below)) | S.X.U.K | 588;C10 | Available | M472 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C11 (Browse shelf(Opens below)) | S.X.U.K | 589;C11 | Available | M473 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C7 (Browse shelf(Opens below)) | S.X.U.K | 582;C7 | Available | M469 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C6 (Browse shelf(Opens below)) | S.X.U.K | 583;C6 | Available | M468 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C5 (Browse shelf(Opens below)) | S.X.U.K | 584;C5 | Available | M467 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C4 (Browse shelf(Opens below)) | S.X.U.K | 580;C4 | Available | M466 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4 (Browse shelf(Opens below)) | S.X.U.K | 202 | Available | M135 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C2 (Browse shelf(Opens below)) | S.X.U.K | 201;C2 | Available | M136 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C1 (Browse shelf(Opens below)) | S.X.U.K | 200;C1 | Available | M137 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.827 KEL(STR)Ed4.C3 (Browse shelf(Opens below)) | S.X.U.K | 199;C3 | Available | M138 |
Total holds: 0
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658.827 KEL(STR)Ed4.C6 Strategic brand management | 658.827 KEL(STR)Ed4.C7 Strategic brand management | 658.827 KEL(STR)Ed4.C8 Strategic brand management | 658.827 KEL(STR)Ed4.C9 Strategic brand management | 658.827 SEN(BRA) Brand positioning : strategies for competitive advantage | 658.827 STR.Ed5 Strategic brand management | 658.827 STR.Ed5.C1 Strategic brand management |
Includes index
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