St. Xavier's University, Kolkata
Fr. Arrupe Central Library
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Exploring media culture [electronic resource] : a guide / Michael R. Real.

By: Real, Michael R, 1940-Material type: TextTextSeries: Communication and human valuesPublication details: Thousand Oaks, Calif. : SAGE, 1996Description: 1 online resource (xxiv, 311 p.) : illISBN: 9781483327600 (ebook) :Subject(s): Mass media and culture -- United States | Popular culture -- United StatesAdditional physical formats: Print version :: No titleDDC classification: 302.230973 LOC classification: P94.65.U6 | R4 1996Online resources: SAGE knowledge Summary: This textbook provides a fresh interpretation of media analysis and cultural studies. Each chapter focuses on a particular aspect of American popular culture - including Hollywood cinema, presidential elections and the Super Bowl - to demystify complex concepts such as ritual, postmodernism, and political economy.
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Includes bibliographical references and index.

This textbook provides a fresh interpretation of media analysis and cultural studies. Each chapter focuses on a particular aspect of American popular culture - including Hollywood cinema, presidential elections and the Super Bowl - to demystify complex concepts such as ritual, postmodernism, and political economy.

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