Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / by W.Chan Kim & Renee Mauborgne
Material type: TextLanguage: English Publication details: Boston Harvard Business Review 2015Description: xxiii, 287p. P.BISBN:- 9781625274496
- 658.802 KIM(BLU)
Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
---|---|---|---|---|---|---|---|
MBA Referance | St. Xavier's University, Kolkata Reference Section | Reference | R 658.802 KIM(BLU) (Browse shelf(Opens below)) | 1917 | Not For Loan | UM534 | |
MBA - Masters on Business Administration | St. Xavier's University, Kolkata Lending Section | 658.802 KIM(BLU) (Browse shelf(Opens below)) | 1918 | Available | M1389 |
Total holds: 0
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658.802 AND(STR) Ed7.C1 Strategic marketing for nonprofit organizations | 658.802 AND(STR) Ed7.C2 Strategic marketing for nonprofit organizations | 658.802 AND(STR) Ed7.C3 Strategic marketing for nonprofit organizations | 658.802 KIM(BLU) Blue ocean strategy | 658.802 MAR(SUS) Sustainable marketing | 658.802 MAR(SUS)C1 Sustainable marketing | 658.802 MAR(SUS)C2 Sustainable marketing |
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