Business to business marketing management : a global perspective Alan Zimmerman & Jim Blythe

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TextLanguage: English Publication details: New York Routledge c2013Edition: 2nd edDescription: xxiv, 498 P.BISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
MBA Referance	St. Xavier's University, Kolkata Reference Section	Reference	R 658.804 BLY(BUS)Ed2 (Browse shelf(Opens below))	2239	Not For Loan	UM2239

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Previous	R 658.802 MAR(SUS) Sustainable marketing	R 658.802 SIM(MAR)Ed4 Marketing communication	R 658.80223 ENT Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes	R 658.804 BLY(BUS)Ed2 Business to business marketing management : a global perspective	R 658.804 BRE(BUS)Ed3 Business-to-business marketing	R 658.804 MAT(BUS) Business to Business Marketing	R 658.81 CRO(SAL)Ed10 Sales management: concepts and cases : international student version	Next

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