St. Xavier's University, Kolkata
Fr. Arrupe Central Library
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H2H Marketing : the genesis of human-to-human marketing Philip Kotler; Waldemar Pfoertsch & Uwe Sponholz

By: Kotler, PhilipMaterial type: TextTextLanguage: English Publication details: Switzerland Springer c2021Description: xxvii, 267 H.BISBN: 9783030595302Subject(s): MarketingDDC classification: R 658.8 KOT(PHI)
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Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
MBA Referance MBA Referance St. Xavier's University, Kolkata
Reference Section 		Reference R 658.8 KOT(PHI) (Browse shelf (Opens below)) 2248 Not For Loan UM2248
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R 658.8 KOT(MAR)Ed15 Marketing Management R 658.8 KOT(MAR)Ed15.C2 Marketing management R 658.8 KOT(MAR)Ed15.C3 Marketing management R 658.8 KOT(PHI) H2H Marketing : the genesis of human-to-human marketing R 658.8 KOT(PRI)Ed17 Principles of marketing R 658.8 KOT(PRI)Ed19 Principles of Marketing R 658.8 KRI(RUR)Ed2 Rural Marketing : text and cases

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St. Xaviers University, Kolkata
St. Xavier's University, Kolkata ,Action Area III B, New Town, Kolkata - 700 160


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