St. Xavier's University Library catalog › Details for: Influencer marketing for brands : what youtube and instagram can teach you about the future of digital advertising

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Influencer marketing for brands : what youtube and instagram can teach you about the future of digital advertising Aron Levin

By: Levin, AronMaterial type: Text

TextLanguage: English Publication details: New York City Apress c2020Description: xiv, 161 P.BISBN: 9781484255025Subject(s): INTERNET MARKETING BRAND MARKETINGDDC classification: R 658.872 LEV(INF)

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
MBA Referance	St. Xavier's University, Kolkata Reference Section	Reference	R 658.872 LEV(INF) (Browse shelf (Opens below))	2252	Not For Loan		UM2252

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Previous		No cover image available			No cover image available	No cover image available	No cover image available	Next
Previous	R 658.872 KUM(MAR) Marketing in the digital age	R 658.872 LAU(ECO)Ed10 E-Commerce	R 658.872 LAU(ECO)Ed17 E-Commerce Business, technology and society	R 658.872 LEV(INF) Influencer marketing for brands : what youtube and instagram can teach you about the future of digital advertising	R 658.8720 PHI (STU) A study of impact of digital marketing strategies on consumer buying behavior Research Report	R 658.872 ROY(SOC) Social media and marketing impact: a case study on NYKAA beauty products/	R 658.872 SHE(EME) Emergence of digital merketing as a pivotal merketing tool: a comprehensive analysis/	Next

Front Matter
Pages i-xiv
PDF
Origins
Aron Levin
Pages 1-5
People Are Media Companies
Aron Levin
Pages 7-18
Influence Is an Outcome, Not a Profession
Aron Levin
Pages 19-46
The Art and Science of Creativity
Aron Levin
Pages 47-78
Creator-Centric Strategies
Aron Levin
Pages 79-94
1:1 Relationships at Scale
Aron Levin
Pages 95-117
The Four-Step Influencer Marketing Framework
Aron Levin
Pages 119-138
Measuring What Matters
Aron Levin
Pages 139-148
Back Matter
Pages 149-161

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