An introduction to the business of tourism / Venu Vasudevan, Vijayakumar B., Saroop Roy B.R.
Material type:
TextLanguage: English Publication details: New Delhi Sage c2017Description: 433p PBISBN: 9789386062253 (pbk. : alk. paper)Subject(s): TOURISM | MANAGEMENTDDC classification: R 338.4791 VAS(INT)
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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MBA Referance
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St. Xavier's University, Kolkata Reference Section | Reference | R 338.4791 VAS(INT) (Browse shelf (Opens below)) | S.X.U.K | 2884 | Not For Loan | UM2884 | ||
MBA - Masters on Business Administration
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St. Xavier's University, Kolkata Lending Section | 338.4791 VAS(INT) (Browse shelf (Opens below)) | S.X.U.K | 2885 | Available | M2885 | |||
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MBA - Masters on Business Administration
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St. Xavier's University, Kolkata Lending Section | 338.4791 VAS(INT)C1 (Browse shelf (Opens below)) | S.X.U.K | 2886 | Available | M2886 | |||
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MBA - Masters on Business Administration
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St. Xavier's University, Kolkata Lending Section | 338.4791 VAS(INT)C2 (Browse shelf (Opens below)) | S.X.U.K | 2887 | Available | M2887 | |||
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MBA - Masters on Business Administration
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St. Xavier's University, Kolkata Lending Section | 338.4791 VAS(INT)C3 (Browse shelf (Opens below)) | S.X.U.K | 2888 | Available | M2888 |
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| 338.4791 VAS(INT) An introduction to the business of tourism / | 338.4791 VAS(INT)C1 An introduction to the business of tourism / | 338.4791 VAS(INT)C2 An introduction to the business of tourism / | 338.4791 VAS(INT)C3 An introduction to the business of tourism / | 338.5/42 BAT(GRE) The great depression of 1990 / | 338.5/42 CRI Crises in the economic and financial structure / | 338.5/42 DAV(GRE) The great reckoning : protect yourself in the coming depression / |
This textbook offers a lucid understanding of the business of tourism and helps students gain professional and entrepreneurial insights.
An outcome of years of experience and practice, An Introduction to the Business of Tourism offers a fresh perspective of the skill-oriented, knowledge-based and multi-disciplinary arena of the tourism business. It presents a balanced mix of the basic principles and concepts, their application and policy implications as well as the business realities and operational aspects of the tourism industry.
Divided into four sections and spread across nineteen chapters, this textbook delves deep into Indian and international tourism experiences with numerous integrated case studies and examples.
Key Features:
· Special emphasis on recent business aspects of tourism from local and global perspectives
· Over 45 case studies to provide valuable insights into current business trends to strengthen the practical knowledge of students
· Each chapter has review questions and activities to support self-assessment.
· Book-end glossary of major concepts and terminologies to facilitate quick scan and easy understanding
Includes index
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