St. Xavier's University, Kolkata
Fr. Arrupe Central Library
Online Public Access Catalogue
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Gaining and sustaining competitive advantage Jay B. Barney

By: Material type: TextTextLanguage: English Publication details: Noida Pearson 2020Edition: 4th edDescription: 508p P.BISBN:
  • 9789332550155
Subject(s): DDC classification:
  • R 658.4 BAR(GAI)Ed4
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Holdings
Item type Current library Collection Call number Vol info Copy number Status Barcode
MBA Referance MBA Referance St. Xavier's University, Kolkata Reference Section Reference R 658.4 BAR(GAI)Ed4 (Browse shelf(Opens below)) S.X.U.K 3049 Not For Loan UM3049
MBA - Masters on Business Administration MBA - Masters on Business Administration St. Xavier's University, Kolkata Lending Section 658.4 BAR(GAI)Ed4 (Browse shelf(Opens below)) S.X.U.K 3050 Available M3050
MBA - Masters on Business Administration MBA - Masters on Business Administration St. Xavier's University, Kolkata Lending Section 658.4 BAR(GAI)Ed4.C1 (Browse shelf(Opens below)) S.X.U.K 3051 Available M3051
MBA - Masters on Business Administration MBA - Masters on Business Administration St. Xavier's University, Kolkata Lending Section 658.4 BAR(GAI)Ed4.C2 (Browse shelf(Opens below)) S.X.U.K 3052 Available M3052
MBA - Masters on Business Administration MBA - Masters on Business Administration St. Xavier's University, Kolkata Lending Section 658.4 BAR(GAI)Ed4.C3 (Browse shelf(Opens below)) S.X.U.K 3053 Available M3053
Total holds: 0

Table of Content 1. Introduction: What Is Strategy? 2. Firm Performance and Competitive Advantage 3. Evaluating Environmental Threats 4. Evaluating Environmental Opportunities 5. Evaluating Firm Strengths and Weaknesses: The Resource-Based View 6. Product Differentiation 7. Cost Leadership 8. Flexibility: Real Options Analysis Under Risk and Uncertainty 9. Tacit Collusion: Cooperation to Reduce Competition 10. Vertical Integration Strategies 11. Diversification Strategies 12. Implementing Corporate Diversification 13. Merger and Acquisition Strategies 14. Strategic Alliances 15. International Strategies
Printed Pages:
Biblography
Includes index

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St. Xaviers University, Kolkata
St. Xavier's University, Kolkata ,Action Area III B, New Town, Kolkata - 700 160


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