St. Xavier's University Library catalog › Details for: Color in branding: A dominant tool for brand identity and brand recognition with a psychological impact on consumer purchase behavior

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Color in branding: A dominant tool for brand identity and brand recognition with a psychological impact on consumer purchase behavior Trishita Bardhan; guided by Manali Bhattacharya

By: Bardhan, TrishitaContributor(s): Bhattacharya, Manali [guide]Material type: Text

TextLanguage: English Publication details: Kolkata St.Xavier's University c2019Description: 104 p. H.BSubject(s): BRANDING Brand name productsDDC classification: R 658.827 BAR(COL) Dissertation note: Registration No:XK01-2112-0051-17, MassCommunication, MMR0J Master of Arts; in Mass Communication Mass Communication II,2019

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Item type	Current library	Collection	Call number	Vol info	Copy number	Status	Date due	Barcode	Item holds
Project/Dissertation	St. Xavier's University, Kolkata Reference Section	Reference	R 658.827 BAR(COL) (Browse shelf (Opens below))	S.X.U.K	SXUKPD28	Not For Loan		UCPD28

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Registration No:XK01-2112-0051-17, MassCommunication, MMR0J Master of Arts; in Mass Communication Mass Communication II,2019

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