Pre-roll advertisement personalised with artificial intelligence influences consumer behavior of young adults Kinjal Majumdar; guided by Manali Bhattacharya
Material type: TextLanguage: English Publication details: Kolkata St. Xavier's University c2019Description: 59p H.BSubject(s): Mass CommunicationDDC classification: R 006.3 MAJ(PPE) Dissertation note: Registration No. XK01-112-0059-17, Mass Communication, MMR440J Master of Arts , in Mass Communication Mass Communication II, 2019Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Project/Dissertation | St. Xavier's University, Kolkata Reference Section | Reference | R 006.3 MAJ(PPE) (Browse shelf (Opens below)) | S.X.U.K | SXUKPD26 | Not For Loan | UCPD26 |
Total holds: 0
Registration No. XK01-112-0059-17, Mass Communication, MMR440J Master of Arts , in Mass Communication Mass Communication II, 2019
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