To study the role of social media in shaping consumers' perception towards brands : dissertation thesis submitted to the department of commerce Ritu Jha, guided by Sumantra Bhattacharya
Material type:
TextLanguage: English Publication details: Kolkata St. Xavier's University 2023Description: 39p. H.BSubject(s): DDC classification: - R 302.23 JHA(TO)
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St. Xavier's University, Kolkata Reference Section | R 302.23 JHA(TO) (Browse shelf(Opens below)) | S.X.U.K | 247 | Not For Loan (Restricted Access) | ULPD247 |
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includes reference, annexure
Registration No:XK01-2112-0045-21, Roll No: 0019 Master of Commerce Commerce II years, 21-23
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