TY - BOOK AU - Sen, Avisek AU - Dr. Saugat Ghosh TI - The influence of social media on brand loyalty in Skincare U1 - 658.872 PY - 2024/// CY - Kolkata PB - St. Xavier's University KW - Influence of social media N1 - As fulfilment of the requirement for the MBA Degree; Reg No: XK01-1112-0946-22 CIN No: 22-001-05-01-0019 ER -