Introduction to media production and marketing : from concept to market /
Joseph Richie, Karen Russell, Airielle Vincent, and Tameka Winston.
- New York Routledge c2022
- 207p. P.B.
Table of Contents Section 1: Concept 1. The Idea
2. Story Development
3. The Pitch
Section 2: Production
4. Finding the Money
5. The Production Process
6. Legal
Section 3: Marketing
7. Marketing your Content
8. Getting Started
Glossary of Terms
9781032029948 4190.97
2021062491
Motion pictures Television Digital media Motion pictures Television programs Digital media