TY  - BOOK
AU  - Gupta, Seema 
AU  - Jathar, Avadhoot
TI  - Marketing Analytics 
SN  - 9789354242625
U1  - 658.83 GUP(MAR)  
PY  - 2021///
CY  - New Delhi 
PB  - Wiley 
KW  - MARKETING ANALYTICS
N1  - Includes index
ER  -