TY  - BOOK
AU  - Leboff, Grant 
TI  - Myths of Marketing : : Banish the misconceptions and become a great marketer 
SN  - 9780749483913
U1  - R 658.8 LEB(MYT)  
PY  - 2020///
CY  - New Delhi 
PB  - KoganPage 
KW  - MYTHS OF MARKETING
N1  - Includes index
ER  -