Business market management (B2B)   : understanding, creating, delivering value 
James C. Anderson; James A. Narus; Das Narayandas & D.V.R Seshardi  
 - 3rd ed.  
 - Noida   Pearson   c2011 
 - 470  P.B  
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>9788131731635  980 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BUSINESS MARKETING MANAGEMENT 
<br/><br/><label>Dewey Class. No.: </label>658.804 BUS.Ed3