TY  - BOOK
AU  - Anderson, James C.
TI  - Business market management (B2B) : : understanding, creating, delivering value
SN  - 9788131731635
U1  - 658.804 BUS.Ed3 
PY  - 2011///
CY  - Noida 
PB  - Pearson 
KW  - BUSINESS MARKETING MANAGEMENT
N1  - Includes index
ER  -