TY  - BOOK
AU  - Basu, Jayosnata
AU  - Kumar, Harish 
TI  - Influence of Digital Advertising on Consumer Behaviour in the Food and Beverage sector
U1  - R 659.1 
PY  - 2025///
CY  - Kolkata
PB  - St. Xavier's University
KW  - Advertising
N1  - Reg. No.XK01-1112-0077-22
ER  -