Roy, Srijeeta <br/><br/>
Engendering FOMO for Impulsive buying :  a case study on selected account of Indian Beauty and Skincare brands / 
by Srijeeta Roy ; guided by Dr. Nitesh Tripathi 
 - Kolkata:  St. Xavier's University,  2025 
 - 71p. 
<br/><br/>Reg. No. XK01-2112-0086-22 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social Media Marketing<br/>Skin Care Brands
<br/><br/><label>Dewey Class. No.: </label>R 658.872  / ROY(ENG)