TY  - BOOK
AU  - Chatterjee, Chandrasekhar
AU  - Bhattacharya, Manali 
TI  - Impact of Social media influencers on consumer purchasing decisions: a study on men's grooming brands 
U1  - R 658.827 
PY  - 2025///
CY  - Kolkata
PB  - St. Xavier's University
KW  - Marketing
KW  - Social Media Influencers
N1  - Reg. No. XK01-1112-0120-22
ER  -