TY  - BOOK
AU  - Naskar, Reshmi
TI  - (The) Shift in cinematic consumption: evaluating the decline of theatrical revenue due to the rise of OTT platform 
U1  - R 791.436 
PY  - 2025///
CY  - Kolkata
PB  - St. Xavier's University
KW  - OTT platforms
KW  - Cinema
N1  - Reg. No. XK01-1112-0671-23
ER  -