Mukhopadhyay, Basabdatta

Correlational study between Consumer's emotional attachment brand loyalty among early adults / by Basabdatta Mukhopadhyay ; guided by Dr. Anurupa Kundu - Kolkata: St. Xavier's University, 2025 - 54p.

Reg. No. XK01-2112-0748-23


Consumer Behavior

R 658.8342 / MUK(COR)