Nuttavuthisit, Krittinee

Qualitative consumer and marketing research : The Asian perpective and practices Krittinee Nuttavuthisit - Singapore Springer 2019 - vii, 315 p. 23 cm.

Includes bibliographical references

9789811361418 8354.00


Phd.
MANAGEMENT
MARKET RESEARCH

R 658.83 / NUT(QUA)