Hemann, Chuck

Digital Marketing Analytics : making sense of consumer data in a digital world by Chuck Hemann & Ken Burbary ; foreword by Jeremiah Owyang - 2nd ed. - Noida Pearson 2025 - xviii, 252 p. 23 cm.

Includes indexes

9789353430191 530.00


PHD
MANAGEMENT
DIGITAL MARKETING

658.872 / HEM(DIG)Ed2