Hemann, Chuck Digital Marketing Analytics : making sense of consumer data in a digital world by Chuck Hemann & Ken Burbary ; foreword by Jeremiah Owyang - 2nd ed. - Noida Pearson 2025 - xviii, 252 p. 23 cm. Includes indexes ISBN: 9789353430191 530.00 Subjects--Topical Terms: PHDMANAGEMENTDIGITAL MARKETING Dewey Class. No.: 658.872 / HEM(DIG)Ed2