Kumar,  S. Ramesh <br/><br/>
Advertising, Brands and Consumer Behaviour  : The Indian Context 
by S. Ramesh Kumar, Anup Krishnamurhty 
 - Noida  Pearsn  c2024 
 - v.p.  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788119896240  530.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PHD<br/>MANAGEMENT<br/>CONSUMER BEHAVIOR
<br/><br/><label>Dewey Class. No.: </label>658.8342  / KUM(ADV)