Malhotra, Naresh K <br/><br/>
Marketing Research  : an applied orientation 
by Naresh K. Malhotra, Satyabhushan Das 
 - 7th ed. 
 - U.P.  Pearson  c2019 
 - xxxiii; 958 p.  PB.  27 cm. 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9789361594489  1000.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PHD<br/>MANAGEMENT<br/>MARKET RESEARCH
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL(MAR)Ed7