Iacobucci, Dawn  <br/><br/>
Marketing Management  
Dawn Iacobucci 
 - 6th Ed.  
 - Delhi   Cengage   c2022 
 - xiii, 333  P.B  
<br/><br/> Includes index & endnotes  
<br/><br/><label>ISBN: </label>9789360539962  495 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT 
<br/><br/><label>Dewey Class. No.: </label>658.8 IAC(MAR)Ed6