Kuruganti, Sandhya <br/><br/>
Business analytics  : appliations to consumer marketing 
Sandhya Kuruganti, Hindol Basu 
 - Chennai  McGraw Hill  c2015 
 - 716p.  H.B. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9789351341598  1299.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data Analysis/Management Sciences for Business
<br/><br/><label>Dewey Class. No.: </label>R 658.4033 KUR(BUS)